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Privacy Policy

Rose Sports Goods & Sports Clothing (hereinafter referred to as "we," "us," or "our"), the operator of rso.com.hk, respects your privacy concerns and values our relationship with you.

When you visit a store established by us and authorized by our SaaS service provider, SHOPLINE (hereinafter referred to as "SHOPLINE"), we may collect, process, and use personal information about you (including your employees and/or representatives, individuals processing transactions on your behalf). If you visit or make purchases in the store, we may also collect, process, and use your personal information. We fully understand the importance of personal data to you, and we are committed to ensuring the integrity and security of the store. This privacy policy describes the types of personal information we collect, how we use this information, with whom we share it, and your available choices regarding our use of this information.

This privacy policy will explain the following:

  • What we collect
  • Information you provide
  • How we use personal data
  • How we use "Cookies" and other similar tracking technologies
  • How we handle, share, transfer, and disclose personal data
  • Your rights and choices
  • How we protect personal data
  • How to update this privacy policy
  • How to contact us

What we collect:

We may obtain personal information about you from various sources. When you access our store or visit and/or use our social media/social network pages (or their corresponding stores or applications, such as Facebook, Instagram), we may collect this information. Our products are sold in many department stores or other types of physical outlets, and if you are a member of our store, your relevant records will be collected when you purchase items in physical outlets. When you visit this store, our social media/social network pages (or their corresponding stores or applications), we may also collect certain information about your device or usage through automated means or by using cookies, web server logs, and web beacons.

Categories of information you provide:

The categories of personal information that the store collects about you may include, but are not limited to, the following categories:

  • Identifiers - (1) Identifiers of individuals (such as the name, address, phone, email, etc., of members); (2) Identifiers of financial individuals (such as credit card or financial institution account information); (3) Identifiers from government data (such as identity card numbers, uniform identification numbers, tax identification numbers, passport numbers, etc.).
  • Personal characteristics - Personal descriptions (such as gender, date of birth, size, etc.).
  • Socioeconomic - (1) Home and facilities (such as residential address); (2) Property (such as all movable property or other property rights); (3) Immigration status (passport, work permit documents, residence proof, etc.); (4) Lifestyle (such as types of consumer goods and service details); (5) Membership in charitable organizations or other groups (such as records of participation in non-profit organizations, clubs, or other volunteer groups, etc.).

Information you provide:

You can choose to provide us with personal information in various ways, such as when you register on our store, shop at our store, or through our social media (or its corresponding store or extension). The types of personal data you may provide to us (if applicable) include:

  • Contact information (such as name, postal address, email address, mobile or other phone numbers, mobile service provider);
  • Age and date of birth;
  • Gender, preferred language;
  • Race, gender, preferred language;
  • Usernames and passwords;
  • Payment information (such as your payment card number, expiration date, delivery address, and billing address);
  • Purchase history records;
  • Product preferences and communication channel preferences;
  • Content you provide (such as photos, videos, comments, articles, survey responses, and reviews);
  • Information you provide to us when you visit our social media pages (such as your name, profile picture, likes, location, friend list, and other information described on the social media network or application registration page or detailed location information when you use our mobile application);
  • Device identifiers, such as information about your device, such as MAC address, IP address, or other online identifiers.

You voluntarily provide us with your personal information, but if you do not provide your personal information, you may not be able to access certain services and promotions.

Why we collect your personal information:

The specific purposes for which the store collects personal information are to provide you with products or services, including but not limited to: (1) Consumer and customer management and services; (2) Consumer protection; (3) Online shopping and other e-commerce services; (4) Verification of your personal identity (to protect you from fraud and other criminal activities); (5) Resolution of various types of disputes (including but not limited to consumer disputes, intellectual property disputes, etc.); (6) Enhancement of secure transaction behavior; (7) Debt collection; (8) Notification of business opportunities, products, services, and updates; (9) Detection and protection against errors, fraud, or other criminal activities for you and the store and monitoring legal risks; (10) Investigation of potential criminal activities against personal safety, property safety, and defaults; (11) Compliance with acts of legislation; and (12) Other purposes for which you have given your consent at the time of collection.

How we use personal data

We may use the information you provide for the following purposes:

  • Sending you promotional content or other communications.
  • Providing you with requested information and services.
  • Contacting you to follow up or confirm your orders, appointments, returns, or refunds, and sending you other non-marketing communications related to the products and services we provide to you.
  • Processing your payments and/or transactions.
  • Creating and managing your account, including accessing your purchase history records.
  • Responding to your inquiries.
  • Customizing advertisements in our store, social media store, and other locations to match your interests and history.
  • Communicating with you and managing your participation in special events, contests, sweepstakes, activities (if any), surveys, and other promotions.
  • Operating and improving our business, including developing new products and services, enhancing and improving our products and services, managing our communications, analyzing our products, conducting market research, data analysis, and customer relationship management programs, as well as performing accounting, auditing, and other internal functions.
  • Complying with applicable legal requirements, relevant industry standards, and our policies.
  • To avoid redundancy and ensure the accuracy of your information, please regularly perform data cleaning, linking, or merging of our records internally or through our service providers.

We may also use this information in other ways, for which we will provide specific notice when collecting the information.

If you provide us with your personal data, we intend to use it for direct marketing purposes to offer or promote the availability of our goods and/or services. However, we will confirm that you do not wish to receive such marketing messages when we send you marketing messages for the first time. If you do not wish to receive them, you can express your preference when you first receive marketing messages or refuse to receive marketing messages at any time.

If you provide us with data and explicitly agree to such uses, we may use various types of personal data as mentioned in the section "Information You Provide" for direct marketing.

Direct marketing communications may be sent to you through various channels, including phone, mail, email, text message, mobile applications, web applications, social media stores, and other communication methods. If you have already given your consent, personal data you provided on the form or personal data provided when subscribing to the above purposes will be used for this marketing purpose. Our handling of any data transfer issues mentioned in this section will be consistent with the content provided in this privacy policy.

If you do not want us to use your personal data for direct marketing, you can opt out of our direct marketing at any time through the procedures outlined in the "Your Rights and Choices" section. If necessary, this action should be taken without charge to stop the use of your personal data for direct marketing purposes.

We will only use your personal data for direct marketing according to the Personal Data Protection Act of the Republic of China. Our direct marketing content may take various forms, including but not limited to marketing mail, emails, and text messages, as detailed in the following sections.

How we use "Cookies" and similar tracking technologies

What are "Cookies"

Cookies are small files stored by the store server on your computer, mobile phone, or any other smart terminal device when you log in to the store or browse store content. They typically contain identifiers, store names, and some digital and character information. When you revisit the store, it can identify your browser through cookies. Cookies may store user preferences and other information.

How we use "Cookies"

When you use our store, we may collect personal data subject's device model, operating system, device identification code, and login IP address information through cookies or similar technologies. We may also cache personal data subject's browsing and click information to view personal data subject's online environment. Cookies allow us to identify you when accessing the store, continually optimize the user-friendliness of the store, and make adjustments to the store based on your needs. You can also change your browser settings to reject cookies on our store, which may affect your use of certain store features.

On stores built in SHOPLINE, with the help of cookies and other similar technologies, we can identify whether you are an existing user or member of our store without having to re-login and authenticate on every page.

How to manage "Cookies"

You can manage or delete certain categories of tracking technologies according to your preferences. Many browsers have a "Do Not Track" feature that can send a "Do Not Track" request to the store.

In addition to the controls we provide, you can also choose to enable or disable cookies in your internet browser. Most internet browsers also allow you to choose whether to disable all cookies or only third-party cookies. By default, most internet browsers accept cookies, but this setting can be changed. For more information, refer to the "Help" menu in your internet browser or the device's documentation.

For more information on how to control cookies in all mainstream browsers, see the following links:

If you use any other browser, please refer to the documentation provided by the browser.

On the store, you can delete existing tracking technologies by clearing the cache. When you browse web pages without logging in, we collect cookies necessary to implement browsing functions to provide you with relevant services.

Please note that if you refuse to use or delete existing tracking technologies, you will need to manually change user settings every time you visit, and we may not be able to provide you with a high-quality user experience, and some features may not function properly.

How we process, use, share, transfer, and disclose personal data

(1) Processing and Use

Some functions of the store may be provided by our third-party partners, and we may entrust partners (including technical service providers) to process some of your personal data. For example, when you use the automatic payment function, we may request third-party payment companies to process your credit card information for collecting service fees as per your instructions. When making payments through SHOPLINE, we may request third-party service providers to process your and your customer's personal data, and these service providers can facilitate "understanding your customers," transaction monitoring, and risk management. [Note: Add any other vendors that you share this information with. For example, sales channels, payment gateways, transport and fulfillment applications] We will sign confidentiality agreements with third-party service providers to manage the purposes, processing period, and responsibilities of data processing and request partners to process data in accordance with our requirements and this privacy policy. If you disagree with partners collecting personal data necessary to provide relevant services, you or your customers may be unable to use those services.

(2) Sharing

We will not share personal data with any third party unless one or more of the following situations exist:

  • Based on your request, explicit authorization, or consent provided in advance by you;
  • Relevant to our obligations under laws and regulations;
  • Directly related to national security and national defense;
  • Directly related to public security, public health, and significant public interests;
  • Directly related to criminal investigation, prosecution, trial, and enforcement;
  • Difficult to obtain the individual's consent but necessary to protect life, property, and other major legitimate rights and interests of yourself or any other person;
  • The personal data involved has been publicly disclosed by you;
  • The personal data involved has been collected from legally and publicly disclosed information.

Sharing with SHOPLINE and SHOPLINE's subsidiaries: To provide you with SHOPLINE products and services, present recommendations that you may be interested in, resolve account issues, protect our subsidiaries, other users, or the public's personal and property safety, you acknowledge and agree that we may share your and your customer's personal data with our subsidiaries. We will only share personal data within the necessary scope and be subject to the purposes set out in this privacy policy. If we share sensitive personal data or our affiliates use and process personal data for different purposes, we will seek your authorization and consent again.

Sharing with our third-party partners: We only share personal data for legal, legitimate, necessary, specific, and clear purposes and only share personal data necessary to provide relevant services to you or your customers. We will not share personal data that can identify you unless otherwise provided by law or regulation. Generally, these third-party partners are also data controllers, and they will process personal data in their own accounts with your consent. These partners may have their separate privacy policies and user agreements. In addition, when we use the store, we may use third-party functions or services (including apps from the Apps Store, payment gateways, or logistics service providers' apps). Please note that these functions or services are provided by third parties. The rules and procedures described in this privacy policy do not apply to such third-party functions and services. Any information you provide to third-party stores or service providers will be directly provided to the operators of these services. Even if you access them through the store, you must adhere to the applicable privacy policies and user agreements of these third-party stores. We are not responsible for the content of any third-party store, as well as third-party policies regarding personal data and security measures. Before providing any personal data to third parties, you should read and understand the third party's privacy policy and user agreement.

(3) Transfer

In principle, we will not transfer the control of personal data to any third party, except under the following circumstances:

  • At the request of the data subject or with your explicit authorization or consent provided in advance;
  • Related to our obligations under laws and regulations;
  • Directly related to national security and national defense;
  • Directly related to public security, public health, and significant public interests;
  • Directly related to criminal investigation, prosecution, trial, and enforcement;
  • Difficult to obtain the individual's consent but necessary to protect life, property, and other major legitimate rights and interests of yourself or any other person;
  • The personal data involved has been publicly disclosed by you;
  • The personal data involved has been collected from legally and publicly disclosed information;
  • Transfer is required when changes in business entity operation occur due to acquisition, merger, restructuring, or bankruptcy. [Note: For the reasons mentioned above that require a transfer, we will inform you of the purpose and type of information transferred, as well as the transferee (if sensitive information is involved, we will also notify you) and seek your consent unless otherwise required by law or regulation. The transferee will continue to fulfill the relevant obligations regarding personal data under this Agreement. If we go bankrupt or cease operation and do not have a transferee, we will delete or anonymize your personal data.]

(4) Public Disclosure

In principle, we will not disclose your personal data to the public or undefined groups, but we may disclose your personal data as required by our agreement with you or applicable laws and regulations. [Note: If an age restriction is needed, insert the following section:]


This store is not intended for individuals under 18 years of age. We will not intentionally collect personal data from children. If you are a parent or guardian and believe that your child has provided personal data to us, please contact us at the above address to request removal.

Your Rights and Choices

For personal data that we collect from you, we provide certain choices for you, such as how we use this information and how we communicate with you. To update your preferences, request removal of your information from our mailing list, or submit requests, please contact us following the instructions below.

Email Opt-out Declaration

You can tell us not to send you marketing communications by email at any time by clicking the unsubscribe link in the marketing emails you receive from us, or by following the instructions in the "How to Contact Us" section below. You can also choose not to receive our marketing emails by sending an opt-out request to [insert store's CS email]. [Note: or insert alternative instructions for sending an opt-out request]

SMS Opt-out Declaration

You can contact us to request not to send you text messages in the following ways:

Social Network Application Opt-out Declaration

To remove or delete our social media applications from your social network account, please follow the instructions in your social network. For Facebook, see the instructions provided in the Facebook Help Center. [Note: If you have any other social network applications, insert instructions for removing or deleting them here.]

Location Information

When you use our mobile app, you may be asked to provide your location through the mobile app. You can choose not to share your location details by adjusting the location service settings on your mobile device. To refuse to share your location details, change the relevant settings as per the instructions on your mobile device. Otherwise, contact your service provider or device manufacturer.

Withdrawal of Consent

You can withdraw any consent you previously provided to us or object to the processing of your personal data at any time for legitimate reasons. We will apply your preferences in the future. In some cases, withdrawing your consent for us to use or disclose your personal data may mean that you cannot take advantage of certain products or services.

Viewing, Updating, and Modifying Personal Information

We may retain and use your information as necessary to achieve the above purposes. You have the right to request access to and receive detailed information about your personal data that we maintain, update and correct inaccuracies in your personal data, and, if necessary, block or delete that information. In some cases, the right to access personal data may be subject to local legal restrictions. Before granting access or making corrections, we may take reasonable steps to verify your identity. You can request to view, change, or delete your personal data by sending an email to [insert the store's CS email] or by contacting our data protection officer.

How We Protect Personal Data

We maintain appropriate administrative, technical, and physical security measures designed to protect the personal data you provide from accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. However, no system is perfectly secure, and we cannot guarantee that information about you will remain secure in all circumstances, including the security of your data during transmission to us or the security of data on your mobile device.

For information on how SHOPLINE retains and protects personal data, please refer to the SHOPLINE Privacy Policy (https://shopline.tw/about/privacy).

How We Update This Privacy Policy

This privacy policy may be regularly updated without further notice to reflect changes in our personal data practices. We will post prominent notifications on our store to inform you of any significant changes to our privacy policy and indicate the most recent update date at the top of the policy.

How to Contact Us

If you have any questions or comments about this privacy policy, or if you wish to have us update information about you or your preferences, please contact us by email.